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Canton Fair Promotes Higher Quality Development of Foreign Trade

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At the closing press conference of the 123rd Canton Fair, Xu Bing, Deputy Secretary General of the Canton Fair, Spokesperson and Deputy Director General of China Foreign Trade Centre, said that this Canton Fair took Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era as a guide to study and implement instructions of the 19th CPC Congress. Centering on the goal of establishing a strong economic and trade power in advance by the Ministry of Commerce, we adhere to the concept of new development, comprehensively enhance the level of globalization, specialization, market orientation, and information application, promote the high-quality development of the Canton Fair, and make a contribution to the building of a powerful economic and trade country.

The exhibition quality is further enhanced. This Canton Fair focused on improving the level of specialization, and optimizing the structure of exhibits, exhibition sections and exhibitors. More and more top-level brand manufacturers exhibited in the Fair. We saw more exhibits with independent intellectual property rights, independent brands, high-tech content, high added value, low carbon and environmental protection. Innovation has become an important driving force for the development of enterprises. While expanding exports, many companies are also aiming at intelligent transformation, and actively enhancing the level of science and technology. High-end intelligent products are constantly emerging, and a large number of intelligent, customized and systematic products with intellectual property rights, as well as many "world's first", "industry-leading", and "green" products have appeared, demonstrating the charm of Chinese products and Chinese quality. The International Pavilion was more specialized. It introduced a large-scale industrial cluster of daily chemicals for the first time. High-end organic chemical brands from the United States, France, and Germany exhibited in the pavilion.

Promote enterprises optimize their international market strategy. A total of 203,346 buyers from 214 countries and regions attended this Fair, in which buyers from Europe, the United States, and “Belt and Road initiative” countries have increased greatly and the proportion of these buyers was on the rise. New buyers increased significantly, with an 8.12% growth rate. The globalization of Canton Fair buyers helps enterprises to quickly establish a wide range of international marketing network, promotes enterprises to effectively consolidate the traditional market, open up new markets, explore potential markets, and optimize the international market strategy.

Promote the development of local open economy. Canton Fair is committed to serving local economies and enterprises. We held promotion conferences and match making activities for Guangzhou, Qingdao, Chengdu, Meishan and Hebei and other localities. We set up the display areas of Fujian Quanzhou, Zhejiang Taizhou, Sichuan Meishan and Fujian Anxi. We also organized 6 local industrial clusters to demonstrate in “one street”, which gave full play to the huge resource advantages of exhibitors and buyers in the Canton Fair, and promoted local featured industries, products and brands to the world.

Upgrade the intelligent and green service. The Canton Fair strived to create an upgraded version of the "smart Canton Fair" and "green Canton Fair", which made the on-site service smarter and more convenient. Customers both at home and abroad praised Canton Fair’s smart service. They said that the professional and efficient service of the Canton Fair has brought great convenience to their business negotiations, making their business trips more relaxed and happier. With more enhanced awareness of green development, green exhibitions, green conferences, green catering and green business were complementary to each other, which forms an initial green development ecosystem.


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